70+
Complex pages
20
Complex pages
8
Use cases
2023
Direktiv came to us with a powerful tool that helps businesses connect their different work systems without hassle. Their platform lets teams build simple workflows that respond automatically to events—like when someone uploads a file or sends an email.
While their product excelled at making complex processes simple, their website didn't reflect this clarity. Visitors struggled to understand what made Direktiv special in a crowded market of technical solutions. The technical jargon overwhelmed potential customers, and the benefits of using Direktiv were buried beneath layers of complicated explanations.
Their previous website focused heavily on technical specifications that impressed engineers but confused decision-makers. Potential customers couldn't easily see how Direktiv would make their daily work better. The site was filled with industry jargon like "orchestration" and "serverless computing" without translating what these meant for actual users.
Most importantly, visitors couldn't quickly understand what made Direktiv different from other automation tools. The real value was hidden beneath layers of technical descriptions, making it hard for busy professionals to see why they should choose Direktiv over competitors. But what comes next will intrigue you.
Working with enterprise clients means every detail matters. Before designing a single page, we took time to deeply understand Direktiv's solution and the challenges their customers face day-to-day. Since each sale represents both opportunity and responsibility, we approached their website as their most important trust signal.
With this foundation, we crafted a website that speaks directly to decision-makers while still satisfying technical evaluators. Each use case page received individual attention with custom visuals and thoughtful animations that demonstrate complex concepts without overwhelming visitors. The result feels both professional and approachable.
Grab some popcorn—these transformation stories are better than your favorite Netflix series, minus the dramatic cliffhangers.
Google Analytics
Node JS
Figma
Webflow
After launching the new website, Direktiv saw immediate improvements in how visitors engaged with their content. The average time on site doubled, with potential customers exploring multiple use cases instead of bouncing from the homepage. The complex world of workflow automation now felt accessible and relevant to their target audience.
Most importantly, sales conversations changed dramatically. Prospects now come to calls with a clear understanding of how Direktiv could help their specific business needs. This has shortened their sales cycle by 40% and increased qualified leads by 65%. The website now works as an effective sales tool—explaining the complex in simple, human terms.
Our enterprise orchestration needed more than just web design and development - it needed clarity. Greensighter delivered both. They dove deep into our technical concepts, emerged with crystal-clear visuals, and built an intuitive website that actually spoke to people. The numbers don't lie: lower bounce rates, doubled demo requests, and finally, a digital presence that matches our expertise.
Wilhelm Wonigkeit
CEO & Co-Founder at Direktiv
Skip the expensive mistakes. We've crafted smarter paths to bring your ideas to life, saving you precious time and money.
"It was very interesting to hear their ideas. Very smart guys and easy to work with. They brought fresh perspectives to our data science LMS that we hadn't considered.
Their creative web design and development balanced innovation with educational needs perfectly, and they were remarkably responsive throughout the project."
Nedko Krastev
